"I approached Tim after he was highly recommended by several creative agencies in Manchester, for his experience, outstanding creative and ability to set the bar with fresh ideas, styles and thinking.
I needed a definition, a brand that stood out as original, pure and authentic. Crucially, I wanted to capture a mixture of heritage, clean design and originality and get across my character clearly, whilst retaining a classic look and feel.
Tim grasped the essence of the brand first time, leading to the traditional ‘print press’ style. Coupling this with an iconic and simplistic Helvetica family font and utilising the negative space amongst greys and black, he really brought the brand to life. The extent and flexibility to which this can now be developed and interpreted digitally and across a host of devices, lends to a brand that is timeless and will always remain exclusive.
Tim’s appetite for the project was first class. He delivered within each timeframe as per the schedule and was always on hand to make quick amendments.
The fact he’s a nice chap just made the process even easier."
